• On-Campus Component
    Yes
  • Cost
    $1,720.00 per credit (resident and nonresident)
  • Total Credits
    12
  • Credential
    Graduate Certificate
  • Application Deadlines
    Spring: Oct. 15, Nov. 15, Dec. 15; Fall: May 15, June 15, July 15
  • Campus
    Twin Cities
  • College
    Carlson School of Management
  • Department
    MBA & MS Programs

Learn basic marketing concepts and skills in strategy development as well as critical principles in management of marketing function before diving deeper into areas such as pricing, brand, buyer behavior, channels of marketing, data analysis in marketing, and international practices in marketing.

Sample Courses

Strategic Marketing, Marketing Management, Buyer Behavior, Brand Strategy, Marketing Channels, and more.