Festivals and events create community pride in what makes a place unique and special.

  • What marketing strategies will help you sustainably grow your event?
  • How do you manage an event’s financial health and sponsor relationships?
  • How do you implement health and safety protocols going forward?

Let’s explore the answers together, as you pivot, maintain critical relationships, and reset your events. Throughout the course, you will develop a business plan tailored to your event, laying out the roadmap for your event to adapt and succeed.


Course dates

September 23 - November 1, 2024

Fees

Early Bird Pricing ($449) through Sept 13, 2024
Regular Pricing ($599) starts Sept 14, 2024

Course instructor

Xinyi Qian
qianx@umn.edu

Guest Account / login help

Let them know you are using a guest account to register for a non-credit Canvas course:
612-301-4357
help@umn.edu

Help with online learning

https://extension.umn.edu/courses-and-events/get-help-online-learning

Other program information

Link back to the Community Vitality Festival & Event Management program page

Cancellation policy

Tourism Center has a no refund policy for online courses. It may be possible to transfer the registration to someone if you are not able to attend. Please contact Xinyi Qian, Director of the Tourism Center.